PR And Marketing Articles

In addition to literally hundreds of articles I’ve written and published on behalf of my clients and employers, I have been widely published on professional topics for more than 20 years.  Some of these are “PR-101” kinds of articles, providing guidance for those just entering the field; others, however, deal with senior-level issues, such as the development and promotion of start-up product lines.

• It’s Not Rocket Science – Using the Web for Product Line Marketing and Community Health Promotion – Spectrum Magazine

• Pitching the Media in the Electronic Age

• Self-Promotion Through Your Chamber of Commerce

• Turning Local Media Contacts into National News

PR And Marketing Books - PR And Marketing Articles
Publications - Fellowship Paper