Client Experience Overview
Ned Barnett

Barnett Marketing Communications
 

Dot.com Business Clients

 

HealthWorld Online  Developed and launched a non-advertising PR/Marcom launch plan for this innovative website – the leader in natural and alternative healthcare information and content.  The campaign generated coverage in the New York Times (x3), Newsweek, LA Times (x3), Washington Post and more than 250 other media.  It exceeded performance goals over six months by 20%, and became the basis for a case study at Michigan State University’s Graduate School of Business.

 

FunnyMoney.com:   Barnett Marketing Communications was called in on less than a week’s notice to coordinate the press launch of this website, which rewards teens for surfing the net and participating with commercial client websites.  The initial launch was successful in generating online and off-line press coverage. 

 

Dotsafe:  Barnett Marketing Communications provided PR promotion, planning and crisis communications support to the Agency of Record for the first effective kid-safe, family-friendly national ISP headed by Robert Maynard, CEO.  He is the founder of Internet America [NASDAQ: GEEK], and the author of GoodParents.com and Internet Safety Pioneer.

 

Other Dot.com Business Clients

 

·        3 Buddies.com

 

·        Lifescape.com

 

·        @once

 

·        JointNet

 

 

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